Sponsorships
Articles for Creators

Most newsletter creators undercharge because they don't understand how newsletter advertising is actually priced. CPM benchmarks by niche, the variables that justify rates above the benchmark, how to price small-list sponsorships without CPM, placement tiers, package structures, and how to build a media kit that gets the conversation to yes.

Learn the exact process successful newsletter creators use to land high-paying sponsors, from pricing your placements to building recurring revenue. A complete guide to newsletter sponsorship monetization.