Kit charges $139/month at 10K subscribers, 3.5% on every paid newsletter payment, and gates the referral program behind their most expensive plan. InfluencersKit charges $29/month, 0% on revenue, and includes everything.
Import your Kit subscribers in minutes · No credit card required · Free up to 1,000 subscribers
Platform fee on your paid newsletter revenue
Monthly cost at 10,000 subscribers
Referral program included
Fee calculator
Drag to set your monthly paid newsletter revenue
Kit takes from you
$780
per year in platform fees
InfluencersKit takes
$0
zero platform fees
The $780/year you save on fees covers 2.2 years of InfluencersKit Creator plan.
Kit is excellent for selling courses and digital products through email funnels. If that's not your model, you're paying for what you don't need.
In September 2025, Kit raised Creator plan prices by up to 4×. The $15/month plan became $39/month — no new features, no warning. Creators who built their businesses on Kit woke up to bills 2–4× higher. InfluencersKit hasn't done that, and our pricing is structured so it never has to.
Every paid newsletter payment you collect through Kit incurs a 3.5% + $0.30 platform fee on top of Stripe's processing. At $3,000/month in subscription revenue, Kit quietly takes $105+ every month, forever. InfluencersKit charges 0%. That's $1,260/year back in your pocket.
A subscriber referral program is one of the highest-ROI growth tools in newsletters. Kit only includes it on Creator Pro ($79/mo+) via SparkLoop integration. InfluencersKit includes it on the $29/mo Creator plan. You're not paying extra for growth.
Kit has no native programmatic ad monetisation. InfluencersKit has it built in — and there's no audience minimum. A 1,000-subscriber newsletter sending twice a week can earn $50–150/month in ad revenue. That alone covers the platform cost.
Kit's pricing scales steeply as your list grows. Ours doesn't.
Kit pricing based on Creator plan, monthly billing. Source: kit.com/pricing · Updated June 2026.
We're honest about where Kit wins. The rows highlighted in red are where the gap costs newsletter creators real money.
Where Kit genuinely wins: the Creator Network
Kit's Creator Network — a cross-newsletter recommendation system — is a real list growth tool that InfluencersKit doesn't replicate. If cross-promotion with other newsletters is your primary growth strategy, Kit is worth the cost. If your revenue comes from ads, paid subscriptions, or sponsorships, the fee difference and 3.5% revenue cut usually outweigh the network benefit.
“My Kit bill went from $59 to $139 overnight after the price increase. I moved to InfluencersKit that same week. The migration took a Saturday morning and I haven't looked back.”
Marcus T.
Finance newsletter · 8,400 subscribers
“I was paying Kit $29/month and earning nothing from my newsletter. InfluencersKit's built-in ads now generate about $80/month on its own. The platform pays for itself.”
Priya K.
Wellness creator · 2,200 subscribers
“The 3.5% fee on paid subscriptions adds up fast. At $2,500/month in paid subscribers, that's $87.50 Kit takes every single month. InfluencersKit takes nothing.”
James O.
SaaS newsletter · 11,000 subscribers
Your subscribers, sequences, and segments transfer without losing a single contact.
Download your subscriber list as a CSV from Kit's dashboard. Tags, custom fields, and segments export cleanly.
Upload your CSV directly. Subscribers, tags, and custom fields map automatically. No data loss.
Paste your email copy into InfluencersKit's sequence builder. Triggers and delays set in minutes.
Swap your Kit embed code for an InfluencersKit form. One snippet change on your site.
On Creator plan and above, our team handles the migration for free — subscribers, sequences, tags, and forms.
Talk to us about migratingStart free. No credit card. Import your Kit subscribers in minutes and see the difference on your first billing cycle.
Free up to 1,000 subscribers · $29/mo for up to 10,000 · 0% platform fees always