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Automations3 min read

Track subscriber behavior and personalize with dynamic content

Trigger automations from engagement, purchases, or inactivity — and swap content blocks per subscriber.

Automations → Behavior Tracking follows how subscribers interact with your content — opens, clicks, purchases, inactivity — and lets you trigger automations from that behavior.

Automations → Dynamic Content takes it further: one email, different content blocks per subscriber, based on their data, preferences, or behavior patterns.

Ways to use it

  • Show product offers only to subscribers who haven't purchased yet.
  • Send re-engagement flows to readers going quiet.
  • Highlight different content sections based on the topics each reader clicks.

Ready to try it?

Open your dashboard and follow along — or create a free account in two minutes.