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Ads Marketplace3 min read

Set up InboxBanner and place an ad block

Link your publisher key, turn on ad slots, and add {{AD_BLOCK}} to your email templates.

InboxBanner shows banner images in your emails. You upload banners, run them as campaigns, and control which slots and categories are allowed. It's a separate system from MailAdx, with its own reports and no wallet in InfluencersKit.

Before you start

  • Have a template to edit. See the template guides under Send.
  • Your privacy policy must disclose the sharing of hashed subscriber identifiers, because the ad links carry a SHA-256 hash of each subscriber's email.

Link your publisher

  1. 1Go to Monetize → InboxBanner. If the tabs appear, you're linked: skip to the next section.
  2. 2If you see Link your publisher, select Go to Settings.
  3. 3Under InboxBanner publisher ID, enter your key and select Save.
  4. 4Return to the InboxBanner page. It opens on Reports.

Your emails fill {{publisher_id}} from this field when they're sent. A wrong key sends ad requests to the wrong publisher, and clearing it unlinks your account. Change it only if you're sure.

Set up ad slots

  1. 1Open Admin & inventory, then Ad slots.
  2. 2Turn on Enabled for each slot you'll use, and turn On each size you'll accept.
  3. 3To add a slot, select + Add Slot. The limit is 10.
  4. 4Select Save ad slots & bid floor.

Place the ad block

  1. 1Go to Send → Email Templates and open the template.
  2. 2Select Insert Ad Block. It copies {{AD_BLOCK}} to your clipboard.
  3. 3Drag an HTML block into your layout, click it, and paste the tag.
  4. 4Repeat for each slot. Blocks are numbered 1, 2, 3 from top to bottom when you save, so the first block uses slot 1.
  5. 5Save the template and send yourself a test.

What happens next

At send time, the block is filled with your publisher ID and each subscriber's hash. The banner is loaded when the subscriber opens the email. To put something in the slot, create a banner and campaign.

What can go wrong

  • No ad label: the InboxBanner block doesn't add a Sponsored or Ad label, and the Advertising Policy requires one. Add your own text label next to each block.
  • More than 9 blocks in one email: numbering stops at 9, so extra blocks reuse slot 9, even though you can create 10 slots.
  • InboxBanner publisher is not linked for this organization: add your key in Settings.
  • InboxBanner returned HTTP followed by a code, or InboxBanner request failed: InfluencersKit couldn't reach InboxBanner. Try again, and open a request from Help & Support if it keeps happening.
  • InboxBanner integration API key is not configured on IK: InboxBanner isn't available on this connection. Open a request from Help & Support.
  • No ad slots returned for this publisher.: check the publisher key, then open a request from Help & Support.

Ready to put this into practice?

Open Monetize in your dashboard — or review the commercial policies that govern the marketplace.

Policies: Monetisation · Advertising · Invalid traffic